Want the Best Probiotics? 5 Reasons we’re the Best.
Of course every live cultures brand will claim to be the best, and at the end of the day what's best for you may not be the best for your friend. But thank you in advance for taking a moment to read this page, and we hope you'll agree that we at OptiBac truly offer some of the very best live cultures in the UK, if not worldwide!
When it comes to finding the ‘best’ live cultures there are a number of questions to ask. Do you want the best in terms of research, customer reviews, or value? Perhaps you know that different friendly bacteria will work in different ways, and you simply want the best supplement for you. Let's look at 5 important factors to finding the best live cultures.
1) Reviewed and Recommended
We are so happy to receive plenty of feedback from consumers, and it is not unusual to read reviews such as ‘life changing’, and ‘I don’t know what I did without them!’ Our reviews are all collected by a third party to ensure reviewers are independently verified as real customers. Take a look at some of the feedback; we reckon we boast the best and the most plentiful reviews on probiotics you will find.
As well as a constant stream of positive feedback from consumers, the OptiBac range is recommended by celebrity nutritionists including Ian Marber, Vicki Edgson, Kirsty Henshaw, Glen Matten, healthy chef Natasha Corrett, fitness fanatics Carly Rowena and the Lean Machines, Alexander Ferentinos, and raw food chef Tanya Maher. This is alongside thousands more practitioners and doctors across the UK, Ireland and around the world.
If you are recommending OptiBac in your shop, you are in good company. It is the most recommended live cultures range by nutritionists in Whole Foods Market, Planet Organic, and thousands of independent health food shops, pharmacies and clinics around the UK & Ireland. OptiBac can also be found in numerous wellbeing spaces such as the Grayshott Spa, Wakeman Road and London's coolest class only gym, Frame.
We’ve also been thrilled to be featured in various publications including Red magazine, the Daily Mail, Woman & Home, Hello, Cosmopolitan and Woman magazine. More press mentions can be found on the blog.
2) Most Researched Live Cultures
The OptiBac range offers you some of the most researched strains (types) in the world.
If you're looking for the best live cultures supplement out there, it may well make sense to look for the most researched. There are different levels of research; the two key types are 'in-vitro' and 'in-vivo'. In-vitro research means ‘test tube’ experiments in the lab, where strains of live cultures are tested for different criteria, eg. the ability to survive at room temperature. You may have heard that it is important to choose a live culture that survives to reach the gut alive. This is true. All of our supplements are tested and guaranteed1 to do so, and without the need for extra gimmicks such as enteric coating. Healthcare practitioners can read more about our in-vitro tests, in this analysis by nutritional therapist Joanna.
As well as in-vitro tests, a high quality probiotic will be backed up with in-vivo research (ie. tests on living beings as opposed to in a test tube), and even better, with clinical trials. This is something that many friendly bacteria supplements, foods and drinks on the market do not have. We counted the number of clinical trials on products in our range, and looked at these in comparison to other brands on the UK market. The graph above depicts true counts, and includes all other major brands in your store.
3) Specific Strains
At the end of the day the 'best live cultures' for you will most likely not be the best for your friend. Research into live cultures continues to grow, and continues to demonstrate that different types, or strains of live cultures will have different modes of action in the body3. So it is essential to find the right type of friendly bacteria for you!
At OptiBac, we look at specific strains. Not only do we offer you some of the world’s most researched strains of live cultures, but we look at the aims and findings of the trials in question, and target the product accordingly.
4) Excellent Value for Money
Whilst the OptiBac supplements are not always the cheapest on the market, certainly when you look at strength and quality, they are some of the best value products. We are not big on flashy, expensive packaging and we keep margins low in order to offer you and your customers the best value for money. For example, if you are looking to buy the strain Saccharomyces boulardii in its pure form, you will find no cheaper alternative on the UK market when you look into the number of capsules per pack, as well as the strength per capsule. Prices start at £3.25, as you will see on the shop.
5) Caring Company
It might also interest you to hear that we really care! We support numerous charities with our work, including the fantastic international women’s rights organisation, Womankind Worldwide, with every purchase of our OptiBac For women; and the Aga Khan University Hospital’s Patient Welfare Programme in East Africa. We’re a UK, family run business (my brother, sister and I - pictured below - run the business together, and are lucky to be backed by an incredibly knowledgeable team, with over 10 qualified in nutrition), and we’re all completely passionate about natural health. So if all of that doesn’t make us the best company to look to for your live cultures, we don’t know what does!
Thanks so much for giving us a chance to explain why we think we deserve the ‘best’ status! What do you think? Let us know your thoughts below.
Best of the Best?
So now you know our range of live cultures is the best... Which is the best product from our range? Well as we explained in reason number 3, it all depends on your individual needs. Browse the products on the shop, take a look at our FAQs and think about the best option for you. Sometimes it even requires a bit of trial and error, but stick with it and you'll find one that works for you. If you really need a quick answer, and you just want a general live cultures supplement, check out 'For every day EXTRA Strength'. You may have heard of acidophilus - well, this contains the most researched strain of acidophilus in the world. Not bad, right?
Notes & References
1. In-vitro tests; including those for shelf-stability, adhesion capabilities,survival of gastric acidity & bile salts,and inhibition of pathogens; are published in internal reports and available at request from trade and healthcare professionals. Additionally a number of the test results can be seen on this page: www.optibacprobiotics.co.uk/blog/2014/09/our-response-to-recent-study-probiotic-claims
2. Full list of references for all published clinical trials available on request, and for professional use only.
3. Many examples could be referenced here, but if we look at a specific area such as children's health, one can see three different outcomes in trials using different strains: 1) Maydannik, V. et al (2010) Efficiency and safety of Lacidofil in children with antibiotic-associated diarrhoea caused by Clostridium difficile. Paediatrics, Obstetrics and Gynaecology 3 53-57. 2) Mohan, R. et al (2006) Effects of Bifidobacterium lactis BB12 supplementation on intestinal microbiota of preterm infants: a double-blind, placebo-controlled, randomised study. J Clin Microbiol 44 11 4025-31 and 3) Cazzola, M. (2010) Efficacy of a synbiotic supplementation in the prevention of common winter diseases in children: a randomised, double-blind, placebo-controlled pilot study. Ther Adv Respir Dis 4 5 271-8
4. Matsumoto, M. et al. (2001) Effect of Yoghurt with Bifidobacterium lactis Bb-12® in Improving Fecal Microflora and Defecation of Healthy Volunteers. Journal of Intestinal Microbiology; 14(2): pp. 97-102
5. Pitkala, K.H et al. (2007) Fermented cereal with specific bifidobacteria normalizes bowel movements in elderly nursing home residents. A randomized, controlled trial. Journal of Nutritional Health and Aging; 11(4): pp.305-311.
6. Nishida, S. et al. (2004) Effect of Yoghurt Containing Bifidobacterium lactis BB-12® on Improvement of Defecation and Fecal Microflora of Healthy Female Adults. Milk Science; 53(2): pp. 71-80 and more at http://www.optibacprobiotics.co.uk/scientific-research/bifidobacteria-fibre-research
8. Hochter, W. et al (1990) Saccharomyces boulardii in acute adult diarrhea. Efficacy and tolerance of treatment. Munchener Medizinische Wochenschrift; Vol. 132 (12) pp. 188-192.
9. Ducluzeau, R. & Bensaada, M. (1982) Comparative effect of a single or continuous administration of Saccharomyces boulardii on the establishment of various strains of Candida in the digestive tract of gnotobiotic mice. Annales de microbiologie. (Inst. Pasteur). 133: pp: 491-501 and for more research on S. boulardii visit https://www.optibacprobiotics.co.uk/scientific-research/saccharomyces-boulardii-research